After You Get The FREE Book - Unlock These Trainings...

• Looking to increase your conversions by tweaking a headline? DON'T! Read this book instead and you'll discover how to beat any tweak or split test you could ever hope to make yourself... - pg. xv
• The FIRST thing I tell all of my brand new high level clients to get them generating instant profits... PLUS: you'll get to peak behind the scenes to find out what I told one client when he started spending $116 to make $97 (HINT: It flies in the face of conventional wisdom...) - pg. xvi
• The "predictable" off-line method that direct response marketers have been using for YEARS to sell BILLIONS of dollars in products through tiny classified ads… (This step-by-step process not only works online BUT it's exactly what the Internet was built for!) - pg. 3 [Fig. 0.1]
• The 5 major OLD MEDIA transitions that have made making money online EASIER. FASTER. AND BETTER THAN EVER! PLUS: Discover my 'secret' 5 pronged approach to selling more with NEW MEDIA outlets for much less money than you've ever spent on traditional marketing... - pg. 5 [Fig 0.3]
• My 'naked eye' approach to solving the Online Marketing puzzle... and discover the fundamental difference between a $10,000 company and a $10,000,000 company... (HINT: It has to do with how much of the business you actually 'see'...) - pg. 6 [Fig. 0.4]
• My 'secret' WHO-WHERE-BAIT-RESULT formula technique that I use to turn miserable companies into cash pulling empires for their owners... (SIDENOTE: I typically charge $25,000 to clients to get access to this formula because it's worth that AND MORE! You get it instantly when you pick up this low cost book.) - pg. 13
• How to charge MORE for your product or service by building your business BACKWARDS with this one simple question... if you are tired of scraping the bottom of the barrel for customers and clients then you are going to LOVE this one simple question you can ask yourself to start upping those prices! - pg. 18
• Want to learn how I sell my $25,000 Inner Circle program to people I've never met? What about my $10,000 Ignite program, want to see how I do that? Cool, because I want to show you how... PLUS: I'll show you how we put it all together into a $1,000,000 package... (Trust me... you can do this stuff too once you figure out how to use 'The Value Ladder' to make it happen...) - pg. 25 [Fig 2.3a]
• Peak behind the scenes of a REAL LIFE CASE STUDY where I build out a full blown 'Value Ladder' for a struggling business... and use the results to start filling in the blanks for own business... - pg. 29
• Why not offering the customers of my $5,000 program almost got me in hot water with one of the greatest marketers of our generation... PLUS: I'll share with you the most powerful 'secret' behind selling multiple 5 figure programs to the same people OVER AND OVER AGAIN! - pg. 30
• The surprising truth behind the 'Value Ladder' vs. 'Sales Funnel' connection... - pg. 34
• If you think you know what an effective sales funnel looks like... think again! I'll show you how I use advanced sales funnel techniques to literally 'squeeze' my dream customer out of a pile of traffic... if you've got a business being overrun by 'idiot' customers or clients then you NEED to see how I run my funnels... - pg. 36
• Why I try to build my business so that I can spend MORE than my competitors... and why doing so means I'll own the market indefinitely... - pg. 37
• How to run your sales funnel like a 'church' so that you can attract your ideal 'congregation'... (IN OTHER WORDS: I'll show you where to get people who ALREADY like what you're selling to travel through your funnel and into your high ticket offers...) - pg. 39
• Why The 5 minute 'Bump Test' can increase your conversions by as much as 33% on products and services that you are ALREADY selling... and you'll learn how the 'Bump Test' can give you 3x's the eyeballs to your other offers without having to change anything but the order your prospect sees your stuff... - pg. 160 [Fig. 13.1a]